Emaar SERA at Rashid Yachts & Marina: The Pinnacle of Boutique Waterfront Living

Emaar SERA is not just another residential tower—it is a definitive statement of high-rise, boutique luxury within Dubai's most exciting new maritime district. It represents a shift towards curated, intimate living experiences by Dubai's master developer, Emaar Properties.
Emaar SERA is a compelling proposition for those who value quality over quantity, privacy over density, and a unique lifestyle over a conventional one. It offers the perfect blend of Emaar's proven quality and the irresistible allure of boutique waterfront living with its 1, 2, and 3-bedroom apartments, making it one of the most distinctive addresses in Dubai's current real estate landscape. It is more than a home; it's a sanctuary within a vibrant world-class destination.
An Overview of Rashid Yachts & Marina
While Emaar SERA is a flagship residential project, the Rashid Yachts & Marina (RYM) district itself is a multi-faceted master-planned community by Emaar Properties. It features a collection of projects, each catering to a different segment of the luxury market.
Before diving into the projects, it's essential to understand the district itself. Rashid Yachts & Marina is a top-tier waterfront destination inside the larger Dubai Harbour area. It's known for three main things: a modern marina that can hold massive, luxury superyachts, a lively promenade with shops and restaurants to walk along, and a focus on a luxury lifestyle inspired by the sea. All projects within it benefit from shared world-class amenities and that coveted address.
Featured Projects at Rashid Yachts & Marina
Emaar's expanding waterfront community at Rashid Yachts & Marina features several exciting new developments designed to elevate luxury living by the sea. Here's a quick rundown of some projects:
1. Baystar by Vida
Highlights: The first-ever Vida-branded residences in this community, offering stylish mid-rise living with seaside views and modern resort-style elegance.
Units: 1–4 bedroom apartments; sizes range between ~728 to 2,949 sq ft.
Pricing & Timeline:
Starting price from AED 2.1M
Payment plan: 80/20
Handover: 2030
2. Marina Place 1 & 2
Highlights: Twin elegant towers set above a landscaped podium featuring lush gardens, yoga decks, BBQ areas, and a strong community ambience.
Units: Offers 1–3 bedroom apartments plus spacious 3-bedroom townhouses (sizes span ~799 to 2,557 sq ft).
Pricing & Timeline:
Starting price from AED 2.08M
Payment plan: 80/20
Handover: 2028
3. Pier Point
Highlights: Two refined towers crowned with a sculpted landscaped podium—serene gardens, yoga niches, and cozy BBQ spaces.
Units: Offers 1–3 bedroom apartments and spacious 3-bedroom townhouses (sizes ~774 to 2,686 sq ft).
Pricing & Timeline:
Starting price from AED 1.93M
Payment plan: 80/20
Handover: 2028
4. Porto View
Highlights: Boutique development that offers peaceful waterfront living with direct access to the marina walkways.
Units: 1-3 bedroom apartments and 3-bedroom townhouses of sizes ~774 to 2,686 sq ft.
Pricing & Timeline:
Starting price from AED 1.93M
Payment plan: 80/20
Handover by 2028
5. Ocean Cove
Highlights: A peaceful waterfront community that mixes natural beauty with the convenience of city life.
Units: 1, 2, and 3 bedroom apartments (sizes ranging from ~786 to 1,853 sq ft).
Pricing & Timeline:
Starting price from AED 1.76M
Payment plan: 80/20
Handover by 2028
6. Marina Views
Highlights: Luxurious waterfront living with a landscaped amenity platform featuring lush green spaces, an infinity pool, a kids' play area, a gym, and retail.
Units: 1–3 bedroom apartments and 3-bedroom penthouses in elegant modern architecture (sizes range between ~724 to 2,977 sq ft.).
Pricing & Timeline:
Starting price from AED 1.65M
Payment plan: 80/20
Handover: 2028
These developments reflect Emaar's layered approach to building a comprehensive, high-end marina-side community—from serene gardens and podiums to vibrant promenades and expansive water features.
Why SERA + Emaar is a Strong Investment?
Reason | Value |
Developer Reputation | Emaar's track record ensures timely delivery, quality, and long-term value |
Prime Location | Close to historic Dubai and new economic zones, perfect for short- and long-term investors |
Lifestyle Appeal | Ideal blend of leisure, yachting, and modern living |
Rental & Resale Potential | High ROI potential due to demand for waterfront homes |
Community Infrastructure | Marina, promenade, retail, and hospitality—all curated for luxury |
What to Expect for SERA
Considering regional trends and the developer's profile, here's what investors might anticipate for SERA:
Capital Appreciation: Likely in the 15–25% range over the first few years post-handover, based on the resale example and sentiment.
Rental Yield: Expected gross rental yield in the 5–7% range, consistent with waterfront properties.
Total Annual ROI: Combining both rental income and capital growth, SERA could see total returns averaging 12–18% annually, aligning with Dubai Marina benchmarks.
Conclusion: A Community for Every Buyer
The Rashid Yachts & Marina district is meticulously master-planned to offer a product for almost every type of luxury buyer:
The Investor: Emaar Baystar by Vida offers a hotel-operated investment.
The View Seeker: Pier Point (panoramic) and Ocean Cove (sea), cater to different view preferences.
The Family: Porto View provide family-sized units and community amenities.
The Urbanite: Marina Views and Marina Place offer vibrant, accessible living in the heart of the action.
The Connoisseur: SERA provide unmatched exclusivity and privacy.
This diverse portfolio ensures a dynamic community and strengthens the long-term value and appeal of the entire Rashid Yachts & Marina destination.